Two years ago, model Gigi Hadid shot one cream to fame, thanks to her video for Vogue Beauty Secrets, in which she says while her skin is always dry during colder months, but it's saved by Dr. Jart+ Ceramidin Cream.
"I'm really loving it," she says in the video.
This year, the brand rolls out its full Ceramidin line, headlined by the powerful moisturiser that's infused with ceramides to strengthen the skin's natural protective barrier while delivering a moisture boost.
Ceramides are skin's natural protection barrier, composed of intercellular lipids that act as skin's defense against environmental aggressors and maintain moisture levels.
Think of the skin as a brick wall: when it is first built, it is strong and sturdy. Over time, it needs fortification to remain strong. As we age, we lose ceramides, leading to a decrease in elasticity and moisture.
The cream now comes supercharged with 5-Cera Complex to deeply moisturise, strengthen skin and prevent dryness in harsh climates. It also improves skin barrier caused by environmental aggressors.
The line is for normal, dry, and very dry skin experiencing dryness, itchiness, roughness, and discomfort.
It is made up of Ceramidin Liquid, a toner that leaves skin supple and moisturised, serum to reinforce the skin's natural barrier and prevents moisture loss, cream to lock in moisture and a facial barrier mask for when your face needs an intense, moisturising treatment.
There's also Lipair for dry and rough lips and a travel-friendly Cream Mist so you can get a moisture boost wherever you go.
