KUALA LUMPUR: In conjunction with Samsung Malaysia Electronics #UnfoldYourWorld Day, some 300 of the electronic giant's employees in Bora Purple walked around Klang Valley to engage, connect, and share their Galaxy experience with Samsung fans.

They covered over 300 Samsung Electronics stores in 230 locations, including major

malls such as KLCC, Mid Valley Megamall, One Utama Shopping Centre, Pavilion KL, Sunway Pyramid and The Gardens Mall.

The one day event concluded with a get together event they continue sharing and connect further with the media too.

President of Samsung Malaysia Electronics Edward Han, who led the pack in their first ever "turun padang" event here in Malaysia, reiterated the company's commitment to continue putting customers first – the main objective of their Klang Valley adventure, connecting personally with local fans.

"In directly connecting with existing and future Samsung mobile phone users at our experience stores, we aim to #UnfoldYourWorld to a whole new era of foldable smartphones by sharing the full breadth and depth of the Galaxy ecosystem, in addition to gathering consumer feedback to help improve the way we do business.

(Front row from left) Business director for Mobile eXperience, Kevin Kim Tae Hoon; Head of Mobile eXperience (MX) KM Liew; president Edward Han; chief marketing officer for Samsung Malaysia Electronics Elaine Soh along with some of the 300 Samsung Malaysia employees “painted” the Klang Valley in Bora Purple and connect with fans.
(Front row from left) Business director for Mobile eXperience, Kevin Kim Tae Hoon; Head of Mobile eXperience (MX) KM Liew; president Edward Han; chief marketing officer for Samsung Malaysia Electronics Elaine Soh along with some of the 300 Samsung Malaysia employees “painted” the Klang Valley in Bora Purple and connect with fans.

"When Samsung first launched the highly celebrated Galaxy Z Series foldable smartphones, we opened up a whole new mobile category and experience engineered for a new era. In order to continue delivering the most personalised user experience, Samsung remains committed to putting customer needs and desires at the heart of every product," he said.

The Samsung Galaxy Z Series Consumer Roadshows will take place at three different locations – Imago Mall in Kota Kinabalu, Sabah (Sept. 9 - 11, 2022), Plaza Gurney, Penang (Sept. 9-11, 2022), and from Sept 29 to Oct 2, 2022 at Sunway Pyramid in Selangor.

"Today, we got to hear about the many lives we have enhanced through an inclusive ecosystem and an unmatched multi-devices experience. There is no greater reward than to learn how these innovations are fulfilling customers with smarter, healthier and better connected lives.

"We are thrilled to see that the passion and love for the brand has only grown stronger and look forward to welcoming future Samsung customers into our Galaxy of devices. We would also like to thank all Malaysians who have kept us as one the world's leading tech companies with their unending devotion and support," said Samsung Malaysia Electronics' head of Mobile eXperience, KM Liew at the event.

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