KUALA LUMPUR: Sunway Group ended its two-week nationwide Golden Jubilee Mega Roadshow, raking in RM50 million in sales revenue.
The roadshow drew over 200,000 patrons across Selangor, Penang, Perak, and Johor with family-friendly entertainment, limited-time offers, and attractive prizes.
Sunway Group digital and strategic investments chief executive officer Evan Cheah said the sales revenue achieved reaffirmed Sunway's status as a globally trusted brand with a strong and reputable presence.
"The enthusiastic adoption of our Sunway Super App, which saw 28,000 new users and facilitated over RM6 million worth of transactions during the roadshow period, also indicates to us that our efforts on the digital transformation journey are progressing well and bearing fruit," added Cheah.
The Sunway Super App offers users access to products and services across Sunway's business divisions, including Sunway Theme Parks, Sunway Malls, Sunway Property, Sunway Hotels & Resorts, and Sunway Healthcare.
The app also provides access to more than 1,500 of Sunway's existing business partners and retail merchants.
As part of the 50th anniversary celebrations, Sunway will also be ramping up several corporate social responsibility initiatives.
The Sunway-RapidKL Good Run 2024 in July is expected to attract over 10,000 runners in this one-of-a-kind running and fundraising event, where all proceeds from the three categories will be distributed to 50 charity homes nationwide.
Sunway is also pledging to pack over 500,000 meals at its annual Meal Pack-a-Thon drive in September 2024 for underprivileged communities in Malaysia and abroad.
