Habib's Gold Fest is back until the end of the month and this time, it not only offers customers its widest range of gold jewellery, but it wants to educate the public on the value of gold and to appreciate this fine metal.

The company says gold prices' historical trend over the years have strengthened the confidence towards this metal. In 2020, during the middle of the global pandemic, gold has come up tops as the best performing traditional asset – reaching its peak at US$2,063 per ounce in August 2020.

Even at a time of market turmoil, gold has shown to be an effective hedge against inflation.

Group executive chairman, Datuk Seri Meer Sadik encourages customers to take the opportunity to acquire as much information and knowledge about gold and understand the value of the metal.

The annual Gold Fest returns for both fans of gold and investors.
The annual Gold Fest returns for both fans of gold and investors.

"I am happy to see the keen interest towards this precious metal over the past two years which indicates that more people are aware of its investment opportunity and using it to their advantage," he says.

"Investing in gold jewellery is good at any time as we have seen how gold prices have shown positive returns in the long run, The brand offers gold bars ranging from g, 2.5g, 5g, 10g, 20g, 50g, 100g and 1kg.

The campaign also offers a wide range of gold jewellery collection like the latest Oro Italia gold collection which is exclusively available at Habib.

Customers who prefer classic designs like the sauh lama, pintal padu, rantai jagung and rantai papan can find these collections available in many sizes and length.

These classic designs are preferred for a durable wear, easy to care and more solid texture.