Forever 21 has unveiled its e-commerce website, forever21.my, bringing the brand's shopping experience to customers, with its line of ever-changing mix of wardrobe essentials, with weekly new collections at reasonable prices.
This new platform complements the brick-and-mortar stores, enabling the brand to reach out to a wider customer base.
The site debuts with categories similar to those found in-store, including ladies and men's apparel, footwear, accessories and beauty with easy exchange and return process.
The brand says it will continue to boost its assortment of merchandise.
The newly-launched online store offered a 21 per cent discount on every first purchase.
The brand's main objective is to provide customers with the ability to shop through fun, interactive features and curation.
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