Over the years, Laneige helped women achieve their inner glow through the unique products that it offers.

Now for its 27th birthday, the brand has unveiled its new slogan called 'Feel the Glow', which portrays the message of 'radiance on my skin, confidence in my life'.

In addition, the company introduced a few birthday specials, like the limited-edition version of its cult favourite Lip Sleeping Mask, in two flavours; Peach Iced Tea and Gummy Bear.

The Lip Sleeping Mask is well loved for its hydrating properties, which helps to reduce flakiness on the lips so that you can wake up with lips that are refreshed soft.

Laneige drops new Lip Sleeping Masks in limited edition flavours-- Peach Iced Tea and Gummy Bear for its 27th anniversary.
Laneige drops new Lip Sleeping Masks in limited edition flavours-- Peach Iced Tea and Gummy Bear for its 27th anniversary.

The new flavours join current flavours like Berry, Grapefruit and Apple Lime.

Meanwhile, Laneige brought back its skincare fridge, this time in pink and mint green. Those who purchase Laneige products above RM720 until Oct 31 are entitled to a complimentary exclusive Laneige Mini Skincare Fridge worth RM200.

Laneige also collaborated with a local ice-creamery called Licky Chan where the team created limited-edition ice cream flavours inspired by the Peach Iced Tea and Gummy Bear flavours of the Lip Sleeping Mask.

The limited edition Lip Sleeping Masks are available at Laneige boutiques and counters.