AT its Peak performance event early this morning, Apple announced the new iPhone SE, powered by the A15 Bionic chip, 5G and longer battery life.
"iPhone SE has been an incredibly popular choice with our existing users and for new iPhone customers, thanks to its iconic design, exceptional performance, and affordable price. This year we've built the most powerful and durable iPhone SE yet, with better battery life thanks to A15 Bionic, the same chip as our iPhone 13 lineup that also unlocks advanced camera features like Smart HDR 4, Photographic Styles, and Deep Fusion," said Apple's vice president of Worldwide iPhone Product Marketing, Kaiann Drance.
Targeted at users wo want a compact iPhone or new to the iPhone, the iPhone SE features a 4.7-inch display in an aerospace-grade aluminium and glass design, with the toughest glass in a smartphone on the front and back — the same as on the back of iPhone 13 Pro and iPhone 13.
It is also rated IP67 for water and dust resistance, and features the familiar Home button with Touch ID — an easy, private, and secure alternative for logging in to apps, authorising App Store purchases, making Apple Pay transactions, and more.
With the A15 Bionic chip on board, Apple said nearly every experience better, from launching apps to handling demanding tasks with ease.
The A15 Bionic packs a powerful 6-core CPU, the fastest CPU in a smartphone, with two high-performance cores and four high-efficiency cores, making iPhone SE up to 1.8x faster than iPhone 8, and even faster compared to older models. The 16-core Neural Engine is capable of 15.8 trillion operations per second, enabling faster machine learning computations for third-party applications, as well as unlocking features for iPhone SE like Live Text in the Camera app with iOS 15 and on-device dictation. Perfect for photography, gaming, and augmented reality experiences.
Besides that, the A15 Bionic works in conjunction with the latest-generation battery chemistry and tight integration with iOS 15 to enable better battery life on iPhone SE. Even with its compact form factor and new technologies like 5G, iPhone SE has longer battery life than the previous-generation and older 4.7-inch iPhone models. iPhone SE is compatible with Qi-certified chargers for wireless charging, and also supports fast charging.
Camera
The iPhone SE features an all-new camera system powered by A15 Bionic, with a 12-megapixel ƒ/1.8 aperture Wide camera that offers incredible computational photography benefits, including Smart HDR 4, Photographic Styles, Deep Fusion, and Portrait mode.4 Introduced with iPhone 13 Pro and iPhone 13, Smart HDR 4 uses intelligent segmentation to apply different adjustments for colour, contrast, and noise to the subject versus the background.
This ensures faces are properly exposed in challenging lighting, and renders people in the same photo individually, with different adjustments optimised for lighting and skin tone for each person.
Photographic Styles allows users to bring their personal photo preferences to every image while still benefitting from Apple's multiframe image processing. Preset and customised preferences work across scenes and subjects, and unlike a simple filter, intelligently apply the right adjustments to different parts of the photo to ensure the important elements, like skin tones, are preserved.
Deep Fusion uses advanced machine learning to do pixel-by-pixel processing, optimising for texture, details, and noise in every part of the photo. The image signal processor in A15 Bionic also delivers significantly improved videos with reduced noise, particularly in low light, with better white balance and truer skin tone.
5G
The new iPhone SE now comes with 5G to allow users to take advantage of the latest generation of wireless technology, with faster uploads and downloads, lower latency, and better experiences in more places — like seeing family with higher-quality HD FaceTime calls, even when on cellular data and not on Wi-Fi. With iOS 15, SharePlay on 5G unlocks powerful shared experiences such as watching HDR movies or TV shows in sync with friends while on a FaceTime call. And Smart Data mode will intelligently conserve battery life by automatically shifting iPhone to LTE when 5G speeds are not needed.
It also comes with iOS 15 to enhances user experience with FaceTime calls with spatial audio and a new Portrait mode, and SharePlay which delivers a way for users to share experiences with friends and family while on a FaceTime call.
Pricing and availability
iPhone SE will be available in 64GB, 128GB, and 256GB models in midnight, starlight, and (PRODUCT)RED starting at RM2,099.
Pre-order for iPhone SE begins at 9 am on March 18, with availability beginning Friday, March 25, from apple.com/my/store and in the Apple Store app.
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