KUALA LUMPUR: Samsung Electronics announced the company's 2022 sustainability initiatives that will accelerate the development of eco-conscious home appliances.
"At CES 2022, we outlined how Samsung will contribute in tackling some of the world's most pressing environmental and sustainability issues. Collaborations to
combat microplastic pollution; helping consumers reduce their energy consumption; cutting back on waste by using recycled plastic; and adapting eco-conscious packaging, these are some of the activities we are working on to develop various tangible solutions for environmental problems and a sustainable future," said Samsung Electronics executive vice president and head of customer experience of the Digital Appliances Business at, Hyesoon Yang in a statement.
TECHNOLOGY TO REDUCE POLLUTION
In a newly announced collaboration, Samsung is coming together with American clothing company Patagonia. As unveiled at CES 2022, this collaboration will promote environmental sustainability by addressing the issue of microplastics and its impact on the ocean environment.
Patagonia CPO Vincent Stanley shared his thoughts during Samsung's keynote speech on the significance of this collaboration and the direction it will take, calling it an example of how companies can "help turn the tide of climate change and restore nature to health".
Well-known for its commitment to innovative materials that lessen harm to the planet, the clothing company continues to help Samsung in multiple ways, including product testing, sharing its research, and facilitating an introduction to the NGO Ocean Wise.
Samsung has been enhancing its products with eco-conscious features designed to help overcome the negative impacts of microplastics together with Bespoke Water Purifier, which was recently certified by NSF International in the US for its ability to filter out particles that measure as little as 0.5 to 1 micrometre, which include microplastics. This makes Samsung one of the first manufacturers of water purifiers to receive this certification.
SAVING MORE ENERGY
To contribute to better energy usage and to support sustainable living, Samsung has also partnered with Q CELLS to establish a new Zero Energy Home Integration feature for SmartThings Energy.
This feature provides production and storage data from solar panels and energy storage systems to help users establish energy self-sufficiency. SmartThings Energy monitors power usage of consumers' connected devices and recommends energy saving methods based on their usage patterns.
Partnering with Wattbuy in the US and Uswitch in the UK, SmartThings Energy allows users to switch over to the most cost-efficient energy provider in their area.
RAMPING UP USE OF RECYCLED PLASTIC
Samsung will also increase the amount of recycled plastic that is used in its home appliances. To this end, it will expand the use of recycled plastic from the interior components of its appliances to the exterior elements as well.
Samsung is set to raise its goal for recycled plastic utilisation in its home appliances from five per cent in 2021 to 30 per cent in 2024.
This is an increase from 25,000 tons of recycled plastic in 2021 to 158,000 tons in 2024.
In addition, Samsung has also developed a new type of polypropylene recycled plastic for its washing machine tubs. Using discarded polypropylene and polyethylene from items such as used lunchboxes and facial mask straps, the company has created a new type of recycled resin that is more resistant to external shocks.
SUSTAINABLE PACKAGING
Samsung is also expanding its use of eco-packaging to encompass a larger lineup of products, including home appliances such as vacuum cleaners, microwave ovens, air purifiers and more. This will enable consumers to repurpose the boxes their products came in.
The expansion was first launched in Korea in 2021 and will be introduced to global markets in 2022.
For more information about Samsung's eco-conscious initiatives, please visit Samsung.com.
