UOB Kay Hian chief executive officer-cum-managing director David Lim Meng Hoe told the New Straits Times that the latest branch was in fact a private wealth investor centre for mainland Penang, Kedah and Perak.
UOB Kay Hian chief executive officer-cum-managing director David Lim Meng Hoe told the New Straits Times that the latest branch was in fact a private wealth investor centre for mainland Penang, Kedah and Perak.

KUALA LUMPUR: UOB Kay Hian Securities (M) Bhd has established its 19th branch in the country at Bayu Mutiara near Icon City, Bukit Mertajam in Penang to expand its reach for potential investors, despite a challenging economy.

UOB Kay Hian chief executive officer-cum-managing director David Lim Meng Hoe told the New Straits Times that the latest branch was in fact a private wealth investor centre for mainland Penang, Kedah and Perak.

"This region has great potential for prosperous businessmen, small and medium enterprises and multi-national companies to better manage their investments. There is a growing demand for them to improve their earnings and seek maximum returns with their cash.

"Thus, we have roped in many talented investment brokers and wealth advisors to provide the community with the best and optimal solutions to enrich them further," Lim said at the launch.

Present were its executive director Cheng Kim Chuan, chief operating officer Loo Chye Seong, chief finance officer Melvin Lim Hwa Aik, private wealth group sales director Teoh Kok Ping, head of priority broking Soo Ai Jean and Peninsular Malaysia northern region head Chew Sau Yiew.

Lim said UOB Kay Hian had over 220 equity retailers and more than 400 wealth advisors to serve its estimated 200,000 clients nationwide.

"This new branch is a reflection of UOB Kay Hian's strong business growth and a result of its strategic expansion drive in Malaysia. With an international footprint in ten countries, UOB Kay Hian Securities is strategically positioned in Malaysia to capitalise on foreign trading in the emerging and fast-growing markets," he added.

Following its acquisitions of Innosabah Securities Bhd in 2012, A.A. Anthony Securities Sdn Bhd in 2013 and Standard Financial Advisors Sdn Bhd in 2020, UOB Kay Hian now has a footprint of 19 branches all over Malaysia.

Lim said UOB Kay Hian provided online stock trading and wealth management solutions using its two proprietary platforms - UTRADE and UWEALTH.

The UTRADE online trading platform, he said, provided clients easy access to Bursa Malaysia and the securities trading exchanges in Singapore, Hong Kong, China and the United States.

The UWEALTH platform, on the other hand, Lim said carried more than 950 unit trust funds from 29 fund houses in Malaysia.

"We strive to fulfill our clients' investment needs and provide them with diversified investment products, such as unit trusts, private retirement scheme, exchange traded funds, bonds, structured products, equities, derivatives, and syariah solutions," said Lim.

He added that clients would also have access to research products which were updated daily on UTRADE.

"UOB Kay Hian has a strong and reputable research team, which extensively covers large-capitals, middle-capitals and small-capitals with an institutional following. "In addition to live stock prices and research products within the UTRADE platform are the trading tools 'TechAnalyzer' and 'ChartGenie'.

These two trading tools are very popular as they power up an investor's decision-making capabilities. We want to focus on empowering our investors with knowledge and trading ideas to fully develop their trading potential," said Lim.

He encouraged clients to register for online seminars online at www.utrade.com.my under the UAcademy Education Series.